Secret London

Has anyone been invited to join the Facebook Group Secret London? I have, about 12 times. It’s a community for Londoners to share the secrets of the city and has attracted 180,000 members in a couple of weeks.

What’s this got to do with internships? Well, according to the Times, it was part of a great facebook race Saatchi and Saatchi, the ad-agency, created for its potential interns.

Saatchi announced that its 10 unpaid six-week placements would be given to those candidates who successfully jumped through a sequence of ever-higher hoops in a process that has been described as “a cross between Big Brother and The Apprentice”.

The first “challenge” was to create a Facebook group with as many members as possible in less than a month. Online carnage ensued as 800 rival groups sprang up with a variety of names that included innumerable variations on “Let’s help Haiti”.

Tiffany Philippou, who left Bristol University six months ago, was one of them.

Remember, all this is just for an unpaid intern placement. Astounding. Especially when only 4 of the 10 interns chosen are likely to get jobs.

1 Response to “Secret London”


  1. 1 Morgan 03/18/2010 at 9:28 am

    The exploitation of young people wanting to make their way in advertising is, frankly, rife across the board.


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